Friday, January 09, 2009

What’s the Kindle Worth to Amazon? -

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"Amazon’s current $24 billion market capitalization represents a whopping premium to that figure. Even stripping out $2 billion of cash, $9 billion of value is apparently unaccounted for. Could that be the “Kindle premium”?

Amazon is trying to copy Apple’s stunning success with its elegant iPod and cheap and user-friendly music store. The Kindle is not there yet, but it is getting closer. This year, Amazon is redesigning it, and a student version is also expected, an attempt to snag part of the $5.5 billion annual United States college textbook market."

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